For almost a decade NBC anchor Brian Williams has repeated a story that when he was reporting from Iraq the helicopter he was flying in was hit by a rocket propelled grenade. It turns out that he was lying and for the last week he has been at the center of a media whirlwind with people across the country calling for his resignation. After he apologized, investigative sleuths dug deeper into other statements that he has made over the years and it appears that quite a few of his stories don’t check out. A lot of digital ink has been spilled on the affair, but I think that there is a larger issue at stake that has a lot more to do with the American public’s lack of knowledge about the media rather than Williams’ own statements.
Television is a medium for entertainment, and just about everything that appears on it is carefully produced behind the scenes. While it often appears that television hosts are investigating black markets, on the front lines of a war, or painstakingly filing FOIA requests to uncover government corruption on their own, the truth is that while the information they may present might be accurate and fact checked, the representation you see is almost always a fabrication. Before an anchor appears in the field producers, researchers, fixers and investigators have already tracked down leads, scouted potential locations, shot B-roll and prepped the interviewees and had them fill out release forms. When the anchor arrives on the scene the story is wrapped up in a tight little package and most of the time all the host has to do is shoot a few hours of film and then fly hope to begin prepping another story. The host gets the credit for the story and the TV viewing audience gets to identify with a single personality from one broadcast to another.